Tuesday 18 April 2017

Improving Research Visibility Part 1: Academic Search Engine Optimization



Improving Research Visibility Part 1: Academic Search Engine Optimization

byNader Ale Ebrahim
The
number of citations a paper receives helps to determine the impact of
your research. Even if your research is excellent, if no one finds your
paper, it won’t be cited. Similar to a company for marketing a retail
product, Academic Search Engine Optimization (ASEO) of your journal
papers is important to market your research findings. ASEO is almost
obligatory if you would like to increase readership of your papers,
increase citations and acknowledgment and to create an overall stronger
academic visibility, both offline and online. By optimizing your
articles, you guarantee that your articles are indexed and gain a higher
ranking in general and academic search engines, such as Google Scholar.
In order to increase the article visibility and citations, this
presentation provides guidelines on how to optimize scholarly literature
for academic search engines like Google Scholar.


Improving Research Visibility Part 1: Academic Search Engine Optimization

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